In times of crisis, it’s hard for business leaders and marketers to know where to begin. In the last 12 months, businesses have had to re-evaluate their business and change its marketing strategy and plans to adapt and become more agile.
With social distancing keeping many of us at home, there has been a huge shift in behavioural trends, we are seeking out escapism from box sets, gaming and apps. People are spending even more time on social media and between remote working arrangements and live-streamed workout classes, college lectures, and social engagements, we are putting extra pressure on the bandwidth of our homes.
Some of these behaviour changes may be temporary, but many may be more permanent. As people move beyond the current mode of survival, people are forced by circumstances to try new things. With so much changing so fast during this difficult time, what marketing actions can you take to serve and grow your customer base?
Marketing techniques and trends are changing at a rapid pace and its can be difficult to keep ahead of the curve.
In this two-hour webinar, our expert Lindsey Newman-Wood will help you understand the current situation and adapt your marketing to the new ‘normal’, utilising the latest marketing techniques so you are in a better position to survive and thrive.
Who Should Attend?
Individuals of SME businesses that want to know where to focus their marketing efforts in the current climate.
About the Presenter
Lindsey Newman-Wood is an experienced marketing and innovation consultant, trainer and speaker who set up Passion Marketing in 2011.
She has a long history of providing outsourced marketing director services for organisations and ambitious business owners across the UK.
Lindsey is known for running practical, engaging sessions. She has a wealth of experience of working with businesses of all sizes to ensure their marketing is meaningful and engages with its audience.
Secure your place
The workshop is fully funded and places are limited so be sure to apply for yours today. Confirmation of your place will be sent separately once your eligibility has been checked post receiving your registration.
Please note we are only able to offer one place per company to ensure we can support as many businesses as possible. To qualify for this funded support, your business must be a small to medium enterprise (SME) based in Greater Lincolnshire. Apologies, no support intermediaries, public bodies or financial sector businesses.
Am I eligible?
The workshop is available to businesses, partnerships, sole traders, and registered charities, with a trading address located within Greater Lincolnshire (North Lincolnshire, North East Lincolnshire & Lincolnshire).
To attend, your business must complete an SME enrolment form in order to check the business’s eligibility against the funding criteria. (The form will be sent to you on completion of an Eventbrite booking - if one has not already been completed and held on file).
Please note that attendance at Business Lincolnshire events will not preclude eligibility to access grant funding.
Sign up here