Maximise your Online Presence Workshop

Event Information

A FREE workshop organised by Lincolnshire Chamber of Commerce and presented by SEO Traffic Lab to help you transform your digital presence and achieve your goals.

This workshop will help your business get started with Search Engine Marketing and Pay Per Click Advertising, delivered by humans with different areas of expertise.

From Facebook Ads, Search Ads to Local SEO and National Keywords, the team at SEO Traffic Lab will share their knowledge with you!

No matter your objectives, SEO and PPC will help you achieve your business goals for 2021.
Workshop Outline

SEO
Presented by Skye Tunks and Phoebe Skinner

– What is SEO and how it will benefit your business
– Finding the right keywords
– Ranking factors
– Reporting
– How to analyse the statistics and what to do about them

PPC
Presented by Jack Avison and Ben Clubley

– What is PPC and how it will benefit your business
– Different types of Google Ads – Search/Call/Shopping/Display
– Optimise your Google Ads
– Facebook Ads – Dynamic Product Ads
– Reporting
– Analysing and evaluation

A FREE workshop funded by ERDF Collaboration 4 Growth (C4G project) in collaboration with Lincoln BIG.
This is a FREE workshop for all businesses, however priority will be given to those businesses in the eligible Collaboration 4 Growth areas of West Lindsey, City of Lincoln and North Kesteven.
Only businesses who are both operating and registered within Lincoln, North Kesteven and West Lindsey are eligible to receive up to 12 hours of business support at no cost thanks to the project funding from the European Regional Development Fund.