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Twitter for Small Businesses

Learn how to achieve engagement with your existing twitter followers and create opportunities to develop new followers.

Event Information

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NB - This is an interactive masterclass and we try to recreate an interactive classroom environment, where the sessions are live via the zoom video conferencing platform and all delegates are expected to participate in the discussions. Feedback from other delegates have stated that the interaction and shared learning experience was one of the most valuable parts of the session.

Delivered by Caroline Wilson, owner of Hot Toddi Social Media Marketing, this two-part, creative, and interactive masterclass will focus on how to help you achieve engagement with your existing twitter followers and create opportunities to develop new followers. Understand how to use the features and information to enhance your following.

This two-part masterclass will be interactive with discussion and participation encouraged to ensure that delegates get the most out of the sessions and have the opportunity, to raise questions and ideas about their own businesses.   

Session 1 – Tuesday 7 June 2022 (10:00- 11:30)

Session 2 – Tuesday 14 June 2022 (10:00 – 11:30)


The key content areas covered during the sessions are:

Twitter for Small Businesses

-        Twitter introduction to the users

-        Tips & best practice for using Twitter

-        Useful management tools, apps & websites

-        How to check measure the success against your business objectives using insights 


Interactive Masterclass outcomes 

-        Better understanding of Twitter to see if it’s appropriate for their target audience 

-        Useful tips to get more success from Twitter 

-        How to measure the success against their business objectives 


Presenter – Caroline Wilson

Caroline Wilson (nee Todd), social media Trainer, Consultant & Owner of Hot Toddi, likens herself to a zesty pick-me- up for your social media marketing. Always itching to chat, she bubbles effusively whenever the conversation turns to her big passion: unravelling the magic (and mystery) of social media.

She first discovered her knack for nurturing online customer relationships whilst working in the events and tourism industry, and soon found that helping businesses make the most of social media came naturally to her.

Fuelled by her insight into what makes people tick, and her enthusiasm for a good old-fashioned chinwag, Caroline is the embodiment of what true social networking is all about.


Secure your place

The interactive masterclass is fully funded and places are limited so be sure to apply for yours today. When booking you are committing to attend both sessions. Confirmation of your place will be sent separately once your eligibility has been checked post receiving your application.

Please note we are only able to offer one place per company to ensure we can support as many businesses as possible. To qualify for this funded support, your business must be a small to medium enterprise (SME) based in Greater Lincolnshire. Apologies, no support intermediaries, public bodies or financial sector businesses.


Am I eligible?

The interactive masterclass is available to businesses, partnerships, sole traders, and registered charities, with a trading address located within Greater Lincolnshire.

To attend, your business must complete an SME enrolment form in order to check the business’s eligibility against the funding criteria. (The form will be sent to you on completion of an Eventbrite booking - if one has not already been completed and on file).

Please note that attendance at Business Lincolnshire events will not preclude eligibility to access grant funding.

Sign-up Here

Event information:


07/06/2022 10:00 - 11:30

Category: Digital

Organised by:
Business Lincolnshire Growth Hub

Contact name:
Juliet Lawton

07825 426744