The Business Lincolnshire Growth Hub has launched a free digital health check tool for SMEs across Greater Lincolnshire, which will help businesses to self-assess their digital capabilities and identify key areas for improvement to optimise their growth. The five areas evaluated in the short online survey include e-commerce, digital strategy, ICT and digital marketing strategy and implementation.
This exciting new online tool provides each business with a personalised instant report upon completion, with recommendations on digital resources and areas that may need attention in order to grow the business’s potential. The digital health check also directs businesses towards further tools or recommended websites for advice and best practice, to help them input some fresh ideas into their current digital strategy.
This health check aims to support small businesses from across all sectors in utilising technology to unlock their potential, to embrace technology to help them get more from their business. With digital processes constantly changing, it is becoming essential for all businesses to have easy access to the digital tools that can support growth, be that digital marketing via e-newsletter and social media, or physical internal processes like being safe online, using a CRM system efficiently or accessing cloud systems to maximise the efficiency of their workforce.
The digital sector within Greater Lincolnshire is a rapidly growing sector, with over 7,000 jobs and an overall turnover value of £779m, so there are lots of local suppliers of digital product and services that can help organisations across all sectors to achieve their digital goals.
“We know that there’s a need among SMEs across Greater Lincolnshire for digital help, but it can be difficult to know where to start or what to prioritise. We’ve created an exciting and practical tool to assess how SMEs are currently using technology and provide guidance on what they can work on to develop the digital capability in their business in the future” said Samantha Harrison, Head of the Business Lincolnshire Growth Hub.
To complete the digital health check and access the free report, click here.
For any further support covering digital needs for local SMEs, you can get in touch with our Digital Team via email on businesslincolnshire@lincolnshire.gov.uk.
