How to Build a Successful Brand in 28 days

Event Information

Following on from the hugely successful workshop New Brand - New Culture - Future Growth, we are pleased to have Paula Finch and Melanie McCall deliver 'How to Build a Successful Brand in 28 days.'

This workshop gets you into the mindset of how to create an authentic, compelling and distinctive brand built on the real core belief and values. That attracts and engages with the customers you want to work with. Here's the thing... you do not need to have any qualifications or skills in marketing to get this or understand this... all you need is a passion for your brand!

Learn the importance and an understanding of:

• Brand values and how to communicate them everywhere effectively, and what happens when you don't.
• Create FANS and why fans are so important and the effect it creates.
• Why design is important.
• How to create the right stories, in the right way.
• Create engaging content that connects with your target audience.
• Give your brand a USP... Unique Style & Personality.

Who Should Attend:

• Entrepreneurs looking to create or refine their brand.
• Small business owners wanting to stand out in a competitive market.
• Marketing professionals seeking to enhance their branding skills.
• Anyone interested in learning about effective brand-building techniques.

Workshop speakers - Paula Finch & Melanie McCall

Paula Finch

Paula Finch has been working with a range of brands including Texaco, Kimberly-Clark (Kleenex), Burton Group (Top Shop, Dorothy Perkins, Top Man) along with hundreds of SME's including Lincs locals such as Beauty Boulevard, Stokes Tea and Coffee and more for the past 3 decades. She is passionate about the alignment of branding throughout every business and will share how it is in every way a part of your core values, from how you look, what you say and the way you leave people (employees and customers) feeling and so much more. Come along and find out how you can adopt some very simple and easy strategies to make every interaction an outstanding experience, one that will leave others feeling you truly value them being a part of your brand journey. None of which is difficult once you understand exactly who you want to do business with...

A quote from one of Paula's clients:

"Paula has been an absolute godsend for us! Paula has helped us define our cultural values as a business and guided us through every step of the way.We have also used Paula’s coaching skills through a wide variety of team members. This has been invaluable and the feedback from each team member was exceptional! Genuinely, for some it has been life changing.I’m really looking forward to working on further projects with Paula and utilising her wealth of knowledge, skillset and professionalism! "

Don't miss this opportunity to transform your brand and take your business to the next level. Reserve your spot today and embark on a journey to branding success with Paula Finch and Melanie McCall.

Secure your place

The event is available to businesses, partnerships, sole traders, and registered charities, with a trading address located within Greater Lincolnshire & Rutland except for East Lindsey, South Holland, and Boston. In these areas, the district or borough council will directly deliver most business support services through a new service.

Register your place today!

Attending this workshop will not stop you from applying for future Business Lincolnshire Funding or Grants.

Car Parking Information

Parking available at Scotgate Car Park ( Scotgate, Stamford PE9 2YE )