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How Your Business Can Shape the Future Workforce – and Why It Matters

Published on: 05/05/2025

Every business, big or small, has the power to shape the future workforce. By providing young people with real-world experiences, you’re not only helping them, you’re investing in the future of your industry and local economy. 

Attracting and retaining skilled employees is a challenge for many businesses, especially SMEs. What if the key to securing future talent lies in nurturing it now? Engaging with young people through workplace experiences helps build their skills and confidence, while benefitting your business in unexpected ways. 

How your business can make an impact 

We understand time is valuable. That’s why there are flexible ways to get involved that suit your business. Here are several impactful ways you can shape the future workforce: 

  1. Introduce young people to your industry

Many young people leave education unsure about their career paths. Offering virtual talks or assembly presentations can bridge the gap between education and employment, helping them see your sector as a viable and exciting option. 

  1. Offer work experience to build practical skills

Nothing prepares someone for the workplace like hands-on experience. Hosting short placements equips young people with real-world skills and confidence while helping you identify potential future employees who already understand your business. 

  1. Provide mentorship to inspire and guide

A single conversation with a business professional can change a young person’s career path. Through schemes like "Give an Hour," mentorship provides access to valuable advice, industry knowledge and encouragement. 

  1. Engage in talks and school visits

Not every business can offer placements, but even a brief virtual or in-person talk can have a big impact. Sharing your journey and insights helps students understand the skills they’ll need while challenging misconceptions about your industry. 

  1. Be an Enterprise Adviser

Working with schools to influence careers provision ensures that young people leave education with the right skills for the workplace, benefitting not just your business but the broader economy. 

Why Get Involved? 

Getting involved with young people helps secure future talent before your competitors do. Many young people are uncertain about their career paths, and their first real exposure to an industry often determines their direction. By introducing them to your business early, you position yourself as a potential employer and create a lasting impression. 

Engaging with young people can also boost your business reputation. Companies that invest in their communities through mentorship, talks, and work experience are seen as forward-thinking and socially responsible, making your brand more attractive to customers, employees and potential partners. 

What if the next big idea came from a student on work experience? Young people bring fresh energy, curiosity, and digital fluency that can provide new insights into your industry, helping your business stay ahead of trends and connect with the next generation of consumers. Mentoring and providing opportunities also improves team morale, increases employee motivation, and develops leadership skills, benefitting your business in the long run. 

The future workforce is shaped by businesses like yours. Whether you can spare an hour or offer a longer placement, your involvement has a lasting impact on young people, your industry, and your community. You’re building a pipeline of talent, enhancing your reputation, and strengthening your industry. 

Take the first step today by volunteering to give an hour.

Whether it’s sharing your career journey, offering guidance, or providing hands-on experience, your time can make a real difference. Helping young people explore their options not only supports their future but also strengthens your industry and business.  

Get involved and inspire the next generation, because investing in young talent starts with you.

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