Business Lincolnshire is excited to launch a new series of fully funded online webinars for businesses across Greater Lincolnshire. These sessions are designed to help local businesses grow, promote themselves more effectively and build confidence in their brand and communications.
The series is being delivered in partnership with Team Lincolnshire, a network of ambassadors working together to attract investment, support business growth and champion the Greater Lincolnshire region. This collaboration brings new opportunities for businesses to access expert support on branding, marketing, digital visibility and presentation skills.
Each webinar is delivered live by an industry specialist and includes practical guidance as well as time for questions and discussion. Whether you are just starting out or looking to refresh your strategy, these sessions offer valuable advice you can apply straight away.
Here is what’s coming up...
Defining your Brand
This session, delivered by branding expert Paula Finch, will help you understand your brand’s mission, values and unique selling points. You will learn how to craft a compelling brand story and discover why brand consistency matters, including how to develop guidelines for your logo, colour palette and tone of voice.Date: Wednesday 3 September 2025
Time: 11am to 12pm
Register: Defining your Brand – Eventbrite
Marketing Funnels and Customer Journey Mapping
This webinar will guide you through the stages of the customer journey, from awareness to loyalty. Paula Finch will explore how to build an effective sales and marketing funnel, convert leads into long-term customers, and create messaging that resonates with your audience. The session also covers media platform selection and content planning.Date: Thursday 17 September 2025
Time: 11am to 12pm
Register: Marketing Funnels – Eventbrite
Creating a Winning Content and Social Media Strategy
Learn how to reach and engage your audience through storytelling and strategic content planning. Paula Finch will show you how to identify your key messages, choose the right platforms, and develop a plan that keeps your content focused and effective.Date: Thursday 9 October 2025
Time: 11am to 12pm
Register: Social Media Strategy – Eventbrite
Optimising LinkedIn: Make Your Profile Work Harder
Dan Ince from BrandWorks Social will demonstrate how to improve your LinkedIn presence. You will learn how to enhance your profile with rich content, key achievements and recommendations, and how to use keywords to increase your visibility. The session also includes tips on creating posts that perform well for your business.Date: Thursday 23 October 2025
Time: 11am to 12pm
Register: Optimising LinkedIn – Eventbrite
Presentation Skills for the Reluctant Speaker
If you find public speaking challenging, this webinar will help you build confidence in a supportive environment. Delivered by Richard Askam, the session covers practical techniques for managing nerves and delivering your message with clarity, whether online or in person.Date: Wednesday 5 November 2025
Time: 11am to 12pm
Register: Presentation Skills – Eventbrite
There is no cost to attending these webinars and they open to all businesses based in Greater Lincolnshire. Places are limited, so early registration is recommended.
To book your place, click on any of the event links above and register. We hope to see you there.
