A business plan helps you clarify your goals, set out your strategy, and demonstrate to funders or partners that you’ve thought things through.
Whether you’re applying for a loan, pitching for investment, or simply want to stay focused as you grow, a business plan will give your start-up structure and direction.
To help you get started, we’ve pulled together some useful resources – from downloadable guides to real-world advice
A business plan is a written document that describes a business, its objectives, strategies, the market it lives in and financial forecasts.
FactsheetGuy & Deborah discuss how to create a business plan in order to start or grow your business.
PodcastSome further resources from the Gov.uk website on writing a business plan.
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A business plan helps you clarify your goals, understand your market and map out how your business will operate. It’s also essential if you’re applying for funding or investment.
A good business plan typically includes your business idea, market research, target audience, products or services, pricing, financial forecasts, and how you’ll promote and grow your business.
Yes – even if you’re self-funding, a plan keeps you focused, helps spot risks early and ensures you’re making decisions with long-term goals in mind.
Our factsheet, GOV.UK templates and “Fit for Business” podcast are a great place to start. You can also speak to one of our start-up advisers for tailored support.
There’s no fixed length – it depends on your business. Aim for clear, concise content that covers all the key sections without overwhelming detail.